Overview
Blockchain-Ads offers a combination of traditional advertising with some web3 targeting features. The platform primarily uses CPM campaigns and is trusted by major crypto exchanges. Custom targeting lists are supported.
Quick Tip
This platform uses CPM billing. Compare with CPA-based platforms if you want to pay only for results rather than impressions.
In Practice
Example
A major exchange used Blockchain-Ads for a Layer3 quest campaign
Result
High engagement numbers but concerns about airdrop farmer participation skewing results
Features
Traditional targeting available
Predefined crypto user categories
Custom list support available
Standard reporting
Programmatic available
Wallet linking supported
Requires team consultation
Requires team consultation
Pros
- Extensive reach and publisher network
- Major crypto brands as clients
- Custom list targeting support
- Multiple ad formats available
Cons
- Requires consultation call for onboarding
- Enterprise-focused (higher minimums)
- Onchain targeting limited to predefined categories
- Pixel-based conversion tracking
Frequently Asked Questions
Pricing
Min Budget
$5,000
Payment
Ad Formats
Targeting
Explore More
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