Overview
HypeLab is a crypto-focused ad network offering basic onchain targeting capabilities. The platform uses CPM pricing and focuses on accessibility with easy integration options for publishers and advertisers.
Quick Tip
This platform uses CPM billing. Compare with CPA-based platforms if you want to pay only for results rather than impressions.
In Practice
Example
MetaMask used HypeLab for display ads targeting wallet users
Result
Easy setup and reasonable CPMs but limited conversion attribution
Features
Traditional targeting available
Wallet status and chain-based targeting
Not available
Standard reporting
AI-powered optimization available
Not available
Open SDK and onboarding
Open signup, flexible budgets
Pros
- Basic web3 targeting capabilities
- Quick publisher integration (SDK under 20 minutes)
- Open onboarding for advertisers and publishers
- Flexible budget requirements
Cons
- CPM-only pricing model
- Limited onchain targeting depth
- No custom audience targeting
- No on-chain verification of results
Frequently Asked Questions
Pricing
Min Budget
$500
Payment
Ad Formats
Targeting
Chains
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