Back to Directory
    HypeLab logo

    HypeLab

    Crypto advertising network with basic web3 targeting

    Small to medium budgetsWeb3 gamingNFT projects
    Founded 2022Oakland, California

    Overview

    HypeLab is a crypto-focused ad network offering basic onchain targeting capabilities. The platform uses CPM pricing and focuses on accessibility with easy integration options for publishers and advertisers.

    Quick Tip

    This platform uses CPM billing. Compare with CPA-based platforms if you want to pay only for results rather than impressions.

    In Practice

    Example

    MetaMask used HypeLab for display ads targeting wallet users

    Result

    Easy setup and reasonable CPMs but limited conversion attribution

    Features

    Cookie Based Targeting

    Traditional targeting available

    Onchain Targeting

    Wallet status and chain-based targeting

    Custom Targeting

    Not available

    Onchain Verifiability

    Standard reporting

    Realtime Bidding

    AI-powered optimization available

    Wallet Linking

    Not available

    Open Publisher Onboarding

    Open SDK and onboarding

    Open Advertiser Onboarding

    Open signup, flexible budgets

    Pros

    • Basic web3 targeting capabilities
    • Quick publisher integration (SDK under 20 minutes)
    • Open onboarding for advertisers and publishers
    • Flexible budget requirements

    Cons

    • CPM-only pricing model
    • Limited onchain targeting depth
    • No custom audience targeting
    • No on-chain verification of results

    Frequently Asked Questions

    Pricing

    CPM

    Min Budget

    $500

    Payment

    CryptoBank transfer

    Ad Formats

    Display

    Targeting

    Demographic onchainBasic Demographic

    Chains

    EthereumSolanaTronCardanoBinance
    Visit WebsiteView Alternatives