Overview
HypeLab is a crypto-focused ad network offering targeting focused on users who have a wallet. The platform uses CPM pricing and focuses on accessibility with easy integration options for publishers and advertisers.
In Practice
Example
MetaMask used HypeLab for display ads targeting wallet users
Result
$70 CAC and 15m impressions
Features
Pixel based tracking
Onchain Targeting
Location, interests, & activity
Custom Targeting
Onchain Conversions
Realtime Bidding
AI-powered optimization available
Open Publisher Onboarding
Open SDK and onboarding
Open Advertiser Onboarding
Open signup, flexible budgets
Incrementality Test Availability
Incrementality testing not available
Pros
- Standard web3 targeting capabilities
- Quick publisher integration
- Open onboarding for advertisers and publishers
Cons
- CPM-only pricing model
- Limited to binary has wallet targeting
- No on-chain verification of results
Frequently Asked Questions
Pricing
CPM
Min Budget
$0
Payment
CryptoBank transfer
Ad Formats
Display
Targeting
Demographic onchainBasic Demographic
Chains
EthereumBNBSolanaTron
Something wrong? If you notice any inaccurate information, contact us and we'll update it.